Salisbury City Council’s Information Centre and the football club have entered into a new partnership. The centre will stock the club’s replica kits and other merchandise.
Located at the rear of Salisbury’s Guildhall, they now have home and away shirts in various sizes and SFC scarves available to purchase directly from them. Other merchandise including t-shirts, caps and beanies will be added in the near future.
The partnership began when Vicky Goodwright, the Customer Service Manager at the Information Centre, approached the football club to see if a partnership was possible. In a short time, stock was delivered, and the first shirts had already been sold.
Vicky Goodwright, Customer Service Manager of Salisbury Information Centre, said “We are keen to support Salisbury Football Club as they start their new season in the Vanarama National League South, and we will be cheering on the team and watching their progress this upcoming football season. Enabling Salisbury football fans to pick up their team’s kit in the centre of Salisbury has been our priority this summer.”
Callum Hart, Assistant Manager at Salisbury FC, said, “We’re delighted that the City Council and Tourist Information Centre will be supporting the football club.
“It’s huge for us as a football club that the local community are supporting us, and as we grow on the pitch, it’s really important that we keep growing off the pitch. We want to see as many people in the local area as possible with Salisbury FC shirts on.”
Salisbury City’s Mayor, Councillor Sven Hocking, said of the partnership, “I think in this day and age, partnerships are key to everything.
“It’s very difficult for a single organization to do everything by itself. So, you know, in the case of the Tourist Information Centre, it’s an opportunity to sell some merchandise as another revenue stream for the club.
“So you need to take advantage of all the opportunities you can with all the partners around you. That relationship should pay off financially and socially within the city.”
Jim Ayres, Salisbury Football Club’s Business Manager, said, “This is something that we have been looking to do for a while, so when Vicky from Salisbury City Council approached us, we thought it was the ideal time, especially as we have a new kit design.
“Hopefully, this is going to be the start of a successful partnership, strengthening the relationship between the club and the city.”
Asa Thorpe, Salisbury City Council’s Chief Executive, added, “This is our city. This is our football club. It’s really important to support local businesses. But this is a focal point for the whole community. So whatever we can do to support this great team, do what it can in the league, get up there a little bit further and put Salisbury on the map for all the right reasons.
“What an opportunity. The only retailer of merchandise for Salisbury Football Club in the entire city. Come in. Come and have a chat with our staff. You know, you’re not greeted by machines. People that know, love, and care about this city. Some great products on offer and a wonderful insight into our city.”
Shirts are available in the Salisbury Tourist Information Centre on Fish Row from 09:00 to 17:00 Monday through Friday, 10:00 to 16:00 Saturday, and 10:00 to 14:00 Sunday and Bank Holidays.